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CAC to LTV Modeler
Calculate your Customer Acquisition Cost and Life Time Value ratio.
JavaScript Required:
This tool requires JavaScript to perform calculations client-side. Please enable JavaScript or use the manual calculation formulas provided below.
Customer Acquisition Cost (CAC)
Total Sales & Marketing Spend ($)
New Customers Acquired
Lifetime Value (LTV)
Average Revenue Per User (ARPU) / Month ($)
Gross Margin (%)
Monthly Churn Rate (%)
Calculate Ratio
CAC
$0
LTV
$0
LTV:CAC Ratio
0:1
Methodology & Formulas
The math behind this tool.